Walking Dead: Digital/Print = Day/Date?

Techland have pointed out that long running series and soon to be on TV series was released the same day in print as it was in digital…

Here’s something potentially interesting: iFanboy has noticed that the most recent issue of Robert Kirkman’s The Walking Dead was released on the same day, at the same price point, in both digital and print versions. Not surprisingly, that leads to the question, is this a new ongoing thing, or a mistake?

Given the lack of fanfare about this move, I have to side with the latter, but also wonder if it’s a quiet trial balloon to see how audiences react. Day-and-date digital releases are something that comic publishers have only flirted with so far, with DC’s Justice League: Generation Lost sharing a price point with the print version and Marvel’s digital Invincible Iron Man Annual being more expensive than print, so there’s nothing too revolutionary about Kirkman choosing this route – but, with the television series based on the comic launching next month, this would be a good time to do whatever it takes to make the comic available on as many platforms and to as many people as possible. Even if this was a mistake, perhaps we should expect an announcement soon…

Read more: http://techland.com/2010/09/23/is-walking-dead-about-to-go-day-and-date/#ixzz10SMIkqTN


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