Comics Alliance, as part of their Digital December have an interview with David Gabriel, Senior Vice President of Sales, and Ira Rubenstein, Executive Vice President, Global about the Marvel Vault and more:
CA: The concept of the Marvel Comics App Vault seems to runs counter to some people’s ideas about how digital media should be distributed. Could you explain a little about the digital strategy involved in creating the Vault?
DG: Sure…sales is the number one reason. Those titles weren’t selling. We decided to take those books from the app, and possibly bring them back at a time when there’s more of a marketing platform to position them to sell. Since this is a new medium and format for the industry, we decided to take the stand and make the changes that we felt were necessary. In the end this will give us a cleaner look within the app and make it easier to start to merchandise and promote the books that people want to read.
Here’s what’s inside this week’s 2000 AD – Prog 2119 UK and DIGITAL: 20th February 2019 £2.85 NORTH AMERICA: 20th March 2019 $22.40 (per pack) DIAMOND: DEC182014 COVER: LUKE PREECE In this issue:JUDGE DREDD: MACHINE LAW by John Wagner (w) Colin […]
Rebellion’s Battle imprint is to bring the stories of the beaches of Normandy in 1944 to the direct comics market with Operation: Overlord #1. The international best-selling graphic novel series by writers Michael Le Galli and Bruna […]
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