Link: Digital Comics Aren’t Just For Adults Anymore

With the onset of Comixology’s new ‘kids’ app and iVerse soon to follow suit. Publishers Weekly have an interesting article on digital comics for kids!

Where video games venture, comics are never far behind. Kids’ comics have also entered the digital world. Graphic.ly’s Micah Baldwin recalled watching “the 7 year old son of a friend sit for an hour reading through the webcomic Hot Mess (about a girls first day at school) on various platforms, and it was amazing at how the visual storytelling really helped support his reading effort.”The digital comics for kids market is suddenly the subject of much activity. This monthComixology launched its “Comics4Kids” app, combining kid-friendly offerings from 15 publishers for Apple’s iOS platforms. Graphic.ly is currently working on a kids’ app. Marvel has flown under the radar for some time with their MarvelKids site featuring comics and video, among other types of content.

Perhaps the biggest player in digital downloads for kids is Archie Comics. While sometimes considered an old fashioned franchise, it’s a toss-up between Archie and IDW for which traditional publisher has hit digital more aggressively. Archie co-CEO Jon Goldwater says Archie has content online with iVerse, Comixology, and Graphic.ly, as well as on the Sony PlayStation. There have been 2 million downloads of Archie comics, according to Goldwater, although that includes free downloads. Archie has had their biggest success with their dedicated Archie app, which is operated by iVerse. The success of dedicated apps for brands recognizable by mainstream consumers has been a very consistent theme in the iPad era.

Read the rest here!


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