Newsarama.com : DC Says Print & Digital NEW 52 Sales Exceeding Expectations

 

 

When DC Entertainment had a chart-topping September when the company relaunched its comic book universe, executives touted the sales success.

But what about October?

The release today of October’s top 100 comic books and market share results showed that month 2 of DC’s “New 52” reboot was a big one for the publisher.

There’s no doubt sales have dropped since September, since DC isn’t talking about 100,000-plus sales on multiple titles like the publisher was in September.

 

Yet today’s sales numbers point toward continued strength, particularly in its top-selling titles like Justice League, Batman and Action Comics.

 

And once again, DC has made its sales executives available for the press, to talk about what the numbers mean as the company tries to capitalize on the success it experienced with its relaunch.

To follow up on today’s release of October sales numbers, Newsarama talked with Bob Wayne, DC’s senior vice president of sales, and John Rood, the company’s executive vice president of sales, marketing and business development.

Read the interview at: Newsarama.com : DC Says Print & Digital NEW 52 Sales Exceeding Expectations.


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