: Why Marvel Comics Thinks DIGITAL Is the “New Newsstand”

Digital … digital … digital…



Its all the rage in the world of comic books, yet there is still so much that readers and even close observers of the industry don’t know about what sort of sales impact the distribution channel generates. If judged by how hard the publishers are chasing the market, the answer would be “a darn big one,” but the attention digital distribution gets could also be driven by publishers anticipating how big it could eventually become.

In an interview with Marvel Senior VP of Sales David Gabriel, the Marvel executive told Newsarama their current digital sales equates roughly to that of a “ new top 10 retailer”.

While that doesn’t seem like a game-changer, the truth is digital distribution is still in its infancy, and publishers and digital distributors like comiXology are still discovering what works and what doesn’t.

Marvel’s latest test-of-the-digital-waters launches today, as the publisher is offering a free, redeemable code for a digital copy of the debut issue of Zeb Wells and Joe Madureira’s Avenging Spider-Man in the pages of the print comic book itself.

DC may have beaten Marvel to the general idea – they’ve offered a “Digital Combo Pack” of Justice League with a redeemable code since that series debuted in September – but Marvel will point out DC is charging a buck for that, whereas they’re offering it at no-charge (aside from the $3.99 cover price of the issue, that is).

And as you’ll read in the next few moments, Marvel already has plans to expand the concept that they’ll announce over the next 2 days.

In the following interview with Gabriel, we discuss why Marvel thinks digital will feed and not cannibalize comic book stories, why digital comics cost what they do, and why Marvel thinks digital is the “new newsstand.”


Read the interview at: : Why Marvel Comics Thinks DIGITAL Is the “New Newsstand”.

Subscribe to Blog via Email

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 4,477 other subscribers.

This is 3 Million Years

3 Million Years is your mobile comics blog.

I will endevor to bring the latest news, reviews and commentary in digital comics online, on iOS and Android.

If you are looking for comics on the iPhone, iPad, Android and other mobile devices this is where you get your news!

With news from Comixology, iVerse and other developers and the latest comics from the likes of Marvel, DC, IDW and more you can get all you need from 3 Million Years

Do you want to talk more digital comics to me? You can contact me at the link below...
Contact Me
or go to the contact page and get me through one of the links!

Comic Reviews

Review: Necropolitan #2

February 19, 2019 Michael Nimmo 0

Training in Hell – some thoughts on the second issue of this series – available via ComiXology Submit now! Training DayOn Mark’s second day in Hell, he makes the rounds with Jack the Ripper and […]

Comic Previews

Preview: The Complete Caballistic.Inc

February 19, 2019 Michael Nimmo 0

A new collection from the pages of 2000 AD – The Complete Caballistic.Inc! CREATIVE TEAM: Gordon Rennie (w) Dom Reardon (a) Tom Frame, Ellie De Ville, Annie Parkhouse, Simon Bowland (l) RELEASE DATE: 21st February 2019 (UK) […]

About Michael Nimmo 9484 Articles
Owner of the site, lord of all....