Some of IDWâ€™s releases, like theRocketeerÂ series, were originally released as single-issue comics; for the iBooks release, the issues have been bundled together for a more cohesive story. The company is also releasing a brand-new graphic novel based on the Bin Laden raid,Â Code Word: Geronimo, which is being published the same day as the print version.
These titles are some of the first comics to use the fixed-layout ePub format Appleâ€™s made available in the iBookstore. â€œThe ePub format is very different than what weâ€™re able to put together [in an app],â€ said Webber. An app can provide more control, offering features like panel-to-panel zoom and auto-play. With the fixed-layout format, however, IDW has been able to work with the iBooks team to release the comics in a way that makes sense as an ebook.
Jeff Webber – Â IDW’s Director of ePublishing had this to say:
We really feel this is a great format for bringing in new readers — similar to graphic novels and trades in mass-market book retailers. Adds a whole new level to digital retailing.
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